A recent blog post from JD’s corporate blog lists the importance of technology and how it has changed retail. More and more people are buying items online than choosing to go out to stores and purchase products.
That is how online retailer JD.com, otherwise known as Jingdong Mall, has made a name for itself in China and abroad for its convenient service and quick delivery process. Anyone can go onto the website and purchase beauty, electronics, clothing, food, and other items right from their computers.
However, JD.com shares that stores have been doing well with technology thanks to feedback and online data to improve customer service and receive helpful feedback. The article from JD’s blog states that although the online market has grown with more people purchasing items online, physical stores are still here to stay as online income only accounts for roughly 8% of retail in the US and 15% for China. Click Here to learn more.
Over time, Jingdong Mall has made itself into one of China’s biggest retailers through networking and partnerships. It has only helped that they have a reliable delivery system that can ship content and get the items to people’s doorsteps on the same day or the next.
In an article with WSJ, “Chinese Retailer JD.com Turning Its Logistics Network Into Broader Delivery Service”, Jingdong talked about new package-delivery service will compete with private express carriers in a crowded market in China for parcel transportation. This marks the next step in leveraging the nationwide logistics network that JD has built over the past decade.
In the meantime, Jingdong has been spreading the knowledge and their service to other companies to help them out. Technology is quite something as the article states that people can order items while in their car and use virtual reality to try on clothes instead of going out to check if they fit and how they would look on them.
There are other benefits to this though, as technology can also allow companies to see what are the most popular items, how many someone has bought of it, and what the individual likes the most. Ideally, the date allows retailers and stores to improve their marketing. All of these findings, according to JD.com, show that if stores or businesses want to be successful that they will have to use technology and embrace change as they have.
View source: https://jdcorporateblog.com/about-liu-qiangdong/