At Banco Bradesco, employees are rewarded for long terms of service with the financial institution. Luiz Carlos Trabuco Cappi, for example, started working for a branch in his hometown as a simple clerk. Two years later, he was invited to Bradesco’s official Brazilian headquarters.
Though the campus was many more hundreds of miles away from his home than he was comfortable with, Luiz Carlos Trabuco Cappi felt that it was important to move to the other side of planet Earth if it meant a promotion within the headquarters of the country’s then-hottest financial institution.
Like most people who start out in the corporate headquarters of large companies, Luiz Carlos Trabuco Cappi was moved around countless positions throughout the initial 15 years at Banco Bradesco’s headquarters. Finally – and although he isn’t a movie star, singer, or otherwise an artist – he got his first big break after being named the Director of Marketing at the world-class financial institution. Also responsible for outgoing communications sent to individual customers with specific messages, as well as company-wide letters that were sent out to the full, millions-deep customer base that belonged to the stellar financial institution with great customer service and corporate social responsibility that is Banco Bradesco.
Read more: Bradesco anuncia novo presidente: Octavio de Lazari Junior vai substituir Luiz Carlos Trabuco Cappi
Luiz Carlos Trabuco Cappi earned his way into the ranks of Banco Bradesco after he played a major part in improving briefings to all employees, too, as well as otherwise making things look better.
When 1992 rolled around – he got a promotion this year to the executive role of executive director with an office located on the top floor of the company’s headquarters – Luiz Carlos Trabuco Cappi was known within the bank’s ranks as one of its finest employees. After all, greatly increasing the transparency of Banco Bradesco without anybody even asking him to make such a change.
Mr. Trabuco then was promoted to the rank of President of Bradesco Seguros, the financial institution’s insurance wing. Whether these two events were structured this way purposely or not, the current Banco Bradesco CEO – Octavio Lazaro Jr. – also served the insurance wing directly before becoming CEO according to valor.com.br.
Learn more about Luiz Carlos Trabuco Cappi: http://www1.folha.uol.com.br/mercado/2017/10/1926243-proximo-presidente-do-bradesco-saira-da-diretoria-do-banco-diz-trabuco.shtml
During the past few months, Bradesco has had a few of their more prominent positions vacated and filled out by people from within their ranks. The string of constant managerial changes commenced when the previous chairman of the company, Brando de Mello announced that he would be retiring from the position that he had been holding for the past three decades. This caused a lot of reports to emerge about who would be the next person to take up this important position within the company. There were multiple rumors about potential candidates for the position of chairman, but the board of directors saw Luiz Carlos Trabuco as the best fit for the post.
Trabuco had been working as the President of the company until them. He had significantly improved the services that Bradesco provided and also enhanced the inner workings of the company as a whole. Overall, he had an incredibly positive contribution to the company, and much of the developments that were seen in the past four years have been because of the efforts put in by Trabuco.
Bradesco is the only company that Trabuco has ever worked with. It was the place that he started out his professional life as bank clerk and is the place where he has spent most of his career. Much of the personal and professional growth that Trabuco has seen through the years is because of the experiences that he had at Bradesco and the opportunities that he was given during his time here at the company.
Read more: Bradesco: New president to leave executive body, says Trabuco
Trabuco first took over the position of President of Bradesco four years ago. This was a trying time for the company as they had just dropped to being the second most sought-after private bank in Brazil. The need to once again rise to the number one spot in the industry was imminent, but Trabuco had other plans. Instead of focusing on their rise to the top, Trabuco decided that he would focus all of Bradesco’s resources towards the people availing of the services they provide.
With the new developments that Trabuco brought along to the company, more and more people were choosing to opt for the services that Bradesco provided over other private banking options in the country, which is what helped Bradesco once again regain it’s number one position according to globo.com.
Bradesco Bank is known to be one of the top-rated private banks in Brazil and offers a wide range of services to customers all over the country. Through the numerous programs and services that they provide, the company has grown tremendously, gaining the trust of the Brazilian population. The company is known for being one of the tops in its field and continues to implement new services that they can offer their customers.
Find more about Luiz Carlos Trabuco Cappi: http://economia.estadao.com.br/blogs/coluna-do-broad/bradesco-deve-anunciar-sucessor-de-trabuco-antes-do-carnaval/