JD.com Helps Chinese Book Stores To Thrive

Bookstores are still around in the age of internet and computing technology. However, they are not as profitable as they once were in the past. The problem is that avid book readers can get a lot of their material online. Major online retailers are dominating the field of book sales. These massive online organizations can provide just about any type of reading material that a person desires. They can also provide this service at a fraction of a cost. Still, brick and mortar book outlets need customers to buy their products. Thankfully, large scale online retailers such as JD.com or Jingdong has found solutions for this problems.

 

JD.com stands for Jingdong and it is the biggest online retailer within the nation of China. The company is headquartered in Beijing and it serves hundreds of millions within southeastern Asia. People all over China like JD.com because the online retailer provides just about any type of novel, fiction or comic book product at a low price. Jindong knows that it literally has helped to push real world bookstores near the brink of extinction. However, these bookstores are now receiving help from this multi-billion dollar giant. Find More Information Here.

 

Bookstores throughout China are being targeted by Jingdong. The organization is helping book outlets by providing them with a wide variety of services that will help them to stay in business.

 

Jingdong partnered with Tangning and other specific bookstores to help sell hard copy and digital books to Asian consumers. Book shops also uses JD.com’s consumer spending analytics to help meet purchasing trends.

 

Jingdong also works with book stores by expanding their inventories. Stores cannot literally hold every book title imaginable. So, they sometimes rely on JD.com to sell books that they cannot contain within their buildings. Consumers simply purchase the book and it is delivered to the store or to their address within a certain amount of time.

 

Jingdong also services book outlets by helping them to stay relevant to local consumers. When a local book store has an increased virtual inventory and access to an unlimited supply of books it will boost their bottom line. Also, having more access to consumers and their book purchasing trends will definitely improve their ability to make more sales. The point is that Jingdong is helping to keep bookstores open and relevant to consumers all over Southeast Asia.

 

See Also: https://ieeexplore.ieee.org/document/6305161/metrics#metrics